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Social Trust and the Secret to Influence in the Millennial Age

Social signals like “likes” and “shares” are powerful trust signals for Millennials. Learn why they matter and how to use them.

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Yotpo Feature Update: Comments Enhancement

You asked (and asked, and asked…) and we delivered: a way to automatically have your Comments visible on the Reviews Widget.

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5 Customer Content Marketing Mistakes You’re Probably Making

Not getting good results? Frustrated by your lack of engagement? You’re probably making one of these common customer content marketing mistakes. Here’s how to fix them.

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What’s the Deal With Customer Loyalty Marketing Trends?

What’s the difference between influencer marketing, advocacy marketing, and customer content marketing? The top customer loyalty marketing trends explained.

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How Much is Customer Loyalty Worth? [Data]

You’ve probably heard keeping a current customer is more cost-effective than trying to get a new one, but when it comes down to actual spend, just how much is customer loyalty worth?

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6 Tiny Tweaks to Enormously Improve Customer Retention

What do you do when loyal customers are slowly slipping out of your grip? Make tiny tweaks and enormously improve your customer retention.

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How Car Part Kings Got 3,900 Product Reviews in Six Months [Video]

Car Part Kings is a global leader in the auto world. They skyrocketed the growth of their product reviews, and, as a result, boosted customer trust and conversions.

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5 Ways Reviews Impact SEO

We looked at 500 sites with reviews to track how their SEO rank improved over the course of a few months. Our results reveal a huge growth opportunity.

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